ADVERTISING
but its paint on walls outside
Bold Designs that Make a Statement
One way to increase the reach of outdoor advertising is through bold and eye-catching designs. Advertisements that stand out from the crowd are more likely to capture the attention of passersby. Large-scale billboards sporting vibrant colors, dynamic graphics, and captivating imagery can create a lasting impression on viewers, leaving an indelible mark in their minds. By investing in visually striking designs, advertisers can ensure that their message resonates with the target audience.
Leveraging Advancements in Technology
The integration of technology in outdoor advertising has the potential to revolutionize the way we perceive advertisements. Utilizing large outdoor screens, LED displays, and augmented reality, advertisers can create immersive experiences that captivate and engage their target market. Interactive billboards, for example, can allow viewers to interact with the advertisement, leaving a lasting impression and generating a buzz around the brand. These advancements in technology not only increase the size of outdoor advertising but also enhance its effectiveness in capturing the attention of a digital and outdoor-savvy audience.
Collaborate Locally
Lastly, to increase the value of your outdoor advertising, it is crucial to view it as an opportunity for community engagement. Instead of trying to dominate and overpower public spaces, advertisers should focus on collaborating with local communities. By incorporating local elements and themes into the advertisements, they become more relatable and add value to the community they are displayed in. Involving local artists, supporting local initiatives, and addressing relevant local issues can foster a positive relationship between advertisers and the communities they serve.
Location, Location, Location
Another key aspect of increasing the attention on outdoor advertising lies in strategic placement. Choosing prime locations with high foot traffic, such as busy intersections, shopping districts, or popular tourist spots, ensures maximum exposure for the advertisement. By reaching a greater number of individuals, outdoor advertising has a higher chance of leaving a lasting impact on potential consumers. Coupled with creative and attention-grabbing designs, the right location can amplify the reach and effectiveness of outdoor advertisements.
We work through rain, shine, and polar vortex to create bold and unique advertising murals for some of the world’s most influential brands. We work tirelessly to make sure the design and artwork is painted accurately down to the very last detail. Our talented team of multi-disciplinary artists can replicate any style or technique your campaign requires and can fill any design needs with our expertise, efficiency and precision. From house-hold objects to detailed faces and complicated typography. Our team is ready for anything.
While the piece is being installed, people become engrossed in the process, immersed in the art, brand and mystique of the wait for the final product. They will take photos and videos and share it via social media which helps build more hype. We can work with your team to get the most out of this process, your space and campaign as possible. Whether that is through a staggered installation, a slow reveal or the use of various hashtags or geo-locators. Sharing the process online can expand your reach and bring a more personal value to your local campaign.
We work closely with you to ensure that our schedule and media activations work within your social media plan and campaign deadlines. We take advantage and creative direction of any photo and video footage throughout the process to ensure a transparent and thorough process while creating as much engagement as possible.
STREET LEVEL
Creatively Connecting Communities
We understand the power of street-level advertising in effectively reaching local communities. We believe that every business deserves to stand out and leave a lasting impression on their target audience. That's why we have developed a pricing strategy that not only offers great value but also ensures a long-lasting and unique presence for our clients.
We offer options for short-term campaigns to target specific events or promotions, as well as long-term engagements to maintain a consistent presence. Whether it's a one-time initiative or an ongoing branding strategy, we have the perfect plan to suit your requirements.
Design Resurrected:
Gone are the days when advertising relied solely on billboards and digital platforms, where captivating visuals promptly fill vast screens. Today, the world craves something distinctive, a rupture from the ubiquitous digital noise. Amidst these circumstances, traditional painting skills reignite with a new purpose and offer an unparalleled opportunity for brands to stand out.
The inherent beauty and individuality associated with murals possess a magnetic charm that compels viewers to pause, reflect, and absorb their message. This makes them the perfect medium to capture attention in a time when fleeting impressions are the norm. By incorporating traditional painting techniques into brand advertising, an enchanting juxtaposition is achieved, resulting in an indelible impact on the audience.
What sets our street level advertising apart is our commitment to creativity and innovation. We believe in captivating the attention of passersby through visually stunning, eye-catching designs. Our team of talented designers and marketers work closely with our clients to develop advertisements that are tailored to their brand identity while showcasing unique selling points. Combining artistic aesthetics with impactful messaging, we create an unforgettable experience for both businesses and consumers.
BASE CAMP
Hand-Painted & Elevated
We believe in the impact of creativity. Our hand-painted ads on mid-level buildings provide a unique and eye-catching solution to elevate your brand to the everyday city-goer. With our exceptional artistic skills, we transform ordinary spaces into captivating canvases that captivate audiences. With our hand-painted ads, we offer you a remarkable emerging visual tool to enhance your marketing efforts.
Our hand-painted elevated ads are meticulously crafted to stand the test of time. Unlike the worn and faded ads of yester-years, and unlike traditional billboards or digital ads that may get lost in a sea of information, our artwork remains on the building for a more extended period, capturing the attention of passersby for multiple months if not years to come. Each masterpiece is carefully designed to reflect your brand's personality while incorporating the architectural nuances of the building itself. Our Outdoor paint experts team means your ad is created for longevity and making a lasting impression on your target audience, once again becoming a part of the landscape.
Artistry Unleashed: Our highly skilled artists blend their mastery of design with a profound understanding of marketing principles. This blend ensures that every painted ad we create is not only visually enticing but also strategically effective in communicating your brand's message.
Customization at its Finest: We take pride in tailoring each design to your specific needs. Whether you require a bold and vibrant piece or a subtle and thought-provoking composition, our artists will work closely with you to bring your vision to life. Our commitment to customization ensures that your hand-painted ad seamlessly integrates into the surroundings while leaving a lasting impression on viewers.
Unmatched Attention to Detail: BoldBrush Advertising sets exceptional standards when it comes to precision. Our artists pay meticulous attention to intricate details, resulting in stunning artworks that are both captivating and visually appealing. Each brushstroke is carefully considered to maximize the impact of your advertisement.
OVERLOOK
On the shoulders of Giants
Imagine the streets of bustling cities transformed into open-air galleries, as craftsmen meticulously infused paint with ideas and creativity, spreading ideas and innovations beyond anyones imagining. Large Scale outdoor ads were often commissioned for theaters, famous musicians, department stores, roaming circus’s and staple local businesses, ultimately becoming an inseparable part of the urban fabric. The medium blended commerce and art, bringing beauty to the masses while promoting goods and services.
The Unique Appeal: What sets these ads apart from their digital counterparts is their undeniable appeal. Amidst the sea of digitized perfection, large-scale hand-painted ads exude a certain warmth, character, and human touch. The imperfections, subtle brushstrokes, and beautifully blended colors add an unmatched charm that elicits an emotional response. Each stroke of the brush is imbued with the artist's expertise, making every ad a unique and immersive experience that transports us to a time gone by.
Embracing the Renaissance: While large-scale hand-painted ads may have lost some ground in recent decades, there is a resurgence of appreciation for their timeless beauty. Forward-thinking businesses and urban planners recognize the value of infusing our concrete jungles with art and nostalgia. By revisiting this art form, we can reintegrate elegance and tactile mastery into our surroundings, cultivating a more meaningful engagement between commerce and art.
Large-scale hand-painted ads are more than just advertisements; they are artistic statements that demand attention and appreciation. Their ability to seamlessly blend commerce and art has forever etched them into the urban landscape. As we continue to navigate the digital age, let us not forget the artistic legacy left behind by those brush-wielding visionaries. In embracing the elegance and allure of large-scale hand-painted ads, we honor the past while enriching our modern world with a touch of artisanal beauty.
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